eTracker Campaign

Marketing Design/Publication Design/Video Production

In major projects involving the oilfield, chemical/gas, and construction industries, safety is paramount. It not only ensures that every worker has their well-being in mind, but also improves productivity and safety. However, some companies may not know how to implement that process. The solution created by J.W. Toups is known as eTracker, a software that encourages workers to document unsafe practices or situations and be rewarded.

I designed the brochure, poster, and banners to showcase the different products that are included with eTracker. The campaign is promoted online and also at yearly trade shows.