Case Study: GenVita

This is a conceptual case study used for skill improvement.

GenVita is a cutting-edge biotech company. My task was to develop a B2B marketing strategy for VitaGene, a groundbreaking gene therapy product aimed at treating rare genetic disorders.

The goal was to create a cohesive and impactful B2B marketing campaign that showcased the innovative VitaGene gene therapy, highlighting its potential to transform lives by addressing genetic disorders at their source.